Perks of selling on Amazon

Amazon a company that never fails to be recognised across the world!

It’s without a doubt taking first place within the selection of premium order integrations and approximately 33% of brands do not sell on Amazon! It’s a shocking statistic considering how big the platform is. There are a wide array of perks that make selling through their channel a breeze and a positive impact on your business as a whole.

Throughout this blog I’ll be giving a list of perks that Amazon offer, and how they can be used in warehouse fulfilment to benefit your selling experience through online shopping.

Focus topics within this blog are as follows:

• Order Integration
• Subscribe & Save Scheme
• Resell System
• Expanding on international orders
• Free shipping – Prime

Order Integration

Amazon has a large database where all the vital information is kept for orders, customers and inventory. Not only is this a solid ground to track all necessary information, but Amazon have made it so that order management software can read and relay details between the databases that are kept between the two.

The software MCF use is called Mintsoft, this has the key components to handling Amazon orders so whatever is sold on Amazon it will then it drops into Mintsoft into a new order status within 15 minutes.  It’s at this point our team will Pick, Packed and Despatch these orders. This is one of the benefits outsourcing your fulfilment to the likes of MCF as it can link into Amazon and many more selling platforms.  The benefits of outsourcing fulfilment as opposed to selling directly on Amazon is you could save time and money as well as having a direct contact if there are any issues that need attention.

Subscribe & Save

The requirement for frequent purchases were recognised by Amazon during Covid-19’s restrictions, this putting forth the ‘Subscribe & Save’ deal that had saved a lot of businesses from closing during the pandemic that shocked the world. A majority of customers across the country were unable to leave their home in order to do shopping, even some of the basic necessities.

The Subscribe & Save scheme implements a method for customers to subscribe to an item that they require on a regular basis and it provides a discount for 5% and the consumer can select how frequently they want this to be shipped to the residence of their choice.

As  forementioned, wholesale products that are available for direct purchase to a consumer will not only provide more sales but the customers are more than likely to seek any further optional products they would like to subscribe to.  Not only will they benefit from being a loyal customer to a business with efficient items and accessibility (not to mention free prime delivery!) but they will also receive a 15% discount with subscribing to multiple orders within the months they have scheduled delivery.

Resell system

Just because parcels are returned does not mean that it has to be discarded due to one individual’s decision to return to sender. Warehouses carry out a standard procedure of checking products for cosmetic damage but any sincere impact that will affect the functionality primarily.

Amazon give the option for products to be relisted as “Used” instead of having to pay to remove inventory for the damage done, they can be sold off under various percentages due to the level of the condition.

The customers who are aware of the product being recycled for sale will be prone to leave a positive review on the quality that they have received, reflecting well on the brand and giving a higher listing on the search. The branding competition on Amazon can be quite a challenge, however, it’s the recognition of the orders received by one company that deciphers where they will be placed on the listening for specific products and this will lead to more orders being fulfilled, even more visibility and appreciation for products that are being recycled for continued use as customers and institutions are becoming more economically involved.

International orders & accessing from devices

The simplicity of Amazon means you can also order from other countries. Amazon have a review list that you can apply to when selling to other areas in the world. Your limits are not just within your continent, but this means your products can be acquired by others who need the safety knowing the product is good and that the company is reliable.

Amazon’s huge success has given the possibilities to be accessible from any form of device that a customer may own. Phone, tablet, browser, at least one of these electronic devices are used on a daily basis and with Amazon purchases being such a breeze within a few clicks, you can expect visibility to increase. In addition to this, a whopping 20%+ browse Amazon even when they do not have a specific item in mind to purchase or to do window shopping during their free time.

Prime delivery

What’s not to love about next day delivery? Especially if it’s FREE! This is inarguably the biggest selling point towards selling your products through Amazon and, according to statistics, 150 million people who are subscribed to Amazon Prime would also agree on that fact! A lot of consumers prefer the more cost-efficient option of purchasing through eBay, however, their 3-5 working day cushion can prevent a lot of orders being made due to the length of time it takes to arrive. Fulfilling prime delivery through a warehouse with over 99% pick and fulfilment accuracy, such as MCF, will keep your game in competition with the rest of the brands on the website, having that competitivity with your products means there will be more outreach when your order count begins to climb.

The more you sell, the higher on the results page you will land and the customers will be more likely to browse your store for other items too.